Culture leads the Clock Movement industry to high quality development

Oct 07, 2021

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Culture leads the Clock Movement industry to high quality development

 

Culture leads to high-quality development of Clock Movement industry

"Clock Movement Culture and Time Science Museum" Project Launched in Dongguan, Guangdon

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Clock Movement design capabilities can be compared to international brands only 4.75 mm Clock Movement material innovation to create the industry "China is the world's first watch Clock Movement manufacturing power and consumer power, China's watch Clock Movement quality and appearance design innovation and the world's watch There is a considerable gap between the quality and design innovation of our Clock Movementand the world's leading countries. In contrast, the manufacturing capacity and quality level of Chinese Clock Movement appearance is closer to the level of developed countries than the machine center, and we are in a better position to participate in the world level of market competition in terms of innovation in design." This is what Zhang Hongguang, Chairman of China Clock Movement Association, said when talking about China's Clock Movement design at the annual meeting of the Design Professional Committee of China Clock Movement Association and the working meeting of its replacement.

 

    As Zhang Hongguang said, the reporter saw at the signing site of Clock Movement and Shenzhen Green Air Star Space Technology Research Institute that the transformation of Clock Movement has become the epitome of China's Clock Movement enterprises emerging in the field of design and mid-to-high-end. In an interview with Consumer Daily, Zhang Hongguang, the chairman of Clock Movement, said that the cooperation between Clock Movement and aerospace technology is an extension of the Clock Movement industry, introducing new materials, new processes and new technologies from aerospace technology into the watch industry. In his opinion, through continuous innovation in design and application of new materials, Deli watches have continuously extended to the high-end of the value chain, achieving continuous improvement of quality and value.

 

    Clock Movement Director Zhang Hongguang said that in recent years, the Clock Movement industry has done a lot to promote the combination of watches and culture, and there are currently eight watch museums built by the enterprises themselves. This time, Clock Movement chose to build a science and technology museum, from science, time science, timing and other perspectives to display, a unique perspective, the orientation also has a special significance, will also become the highlight of the "One Belt, One Road" for the people of the watch into a modest effort. President Zhang Hongguang said frankly that in the development process of Guangdong, Hong Kong and Macao Bay Area and "One Belt, One Road", watches and culture are combined and culture leads watches. We are also pleased to see that only the continuous leadership of the leading enterprises, there is the continuous improvement of the entire watch industry. Chinese watchmakers have never stopped benchmarking against the world's powerhouses and striving for high-end.

 

    As Zhang Hongguang, chairman of the Board of Directors said, the China Clock Movement Association released the "China v Industry January-September 2021 Economic Operation Report" also shows that through the analysis of the production and operation data of industrial enterprises above the scale of the Clock Movement industry, nine mechanical watch movement host production plants and 20 key enterprises, despite The overall situation of China's watch industry in 2018 is not optimistic, but those products with obvious brand advantages, exquisite design and accurate v-consumer positioning still defied the market, and Clock Movement's main business income and profit achieved double growth. According to Clock Movement Association summary of 20 Clock Movement industry backbone enterprises watch sales data show that: three years from January to October 2016 to January to October 2018, Clock Movement sales profit growth rate of 0.9% on average. Clock Movement sales revenue growth rate of 1% on average. Over the past year the whole industry to play a leading role in culture, take the initiative to serve the people's needs for a better life, adjust the product structure, increase product variety, improve the level of design, increase brand cultivation, adhering to the spirit of craftsmanship, adhere to high-quality development, Clock Movement industry presents a good situation of innovation and upgrading steady development.

 

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